The O'Brien Method™
The Fyntra Diagnostic
Pipeline Capability Assessment
The O'Brien Method™ — Where pipeline becomes predictable.
A structured assessment of your B2B sales operation across the five domains of The O'Brien Method. Built for B2B companies between $5M and $50M in revenue.
The Five Domains Assessed
①
ICP & Offer Clarity
Whether you know exactly who you sell to, why they buy, and what your offer is worth in the market.
②
Lead Capture & Speed-to-Lead
Where leads come from, how fast they are contacted, and what is lost in the intake.
③
Qualification Rigor
How leads become opportunities, and whether your pipeline reflects reality or wishful thinking.
④
Follow-Up Discipline
Multi-touch sequencing, persistence, and what happens after the first contact.
⑤
Pipeline Visibility & Forecast Reliability
Whether leadership can see the pipeline, trust it, and forecast against it.
What you'll get
A scored capability map across all five domains, an executive diagnosis written in plain language, and a prioritized fix sequence with build-vs-buy-vs-hire recommendations.
This assessment is the structured intake for the full Fyntra Diagnostic — a two-week, fixed-price engagement that produces an 8–12 page written report and a 60-minute readout.
Approximately 8–10 minutes
25 questions across 5 domains